Private company

66°North

Logo: Unknown author Unknown author, Public domain, via Wikimedia Commons3

Icelandic outdoor clothing retailer

66°North is an Icelandic outdoor clothing retailer based in Reykjavík.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1926Founded1
  • Industryready-to-wear1
  • HeadquartersGarðabær1
  • Websitewww.66north.com
  • Slogan“Keeping Iceland warm since 1926”1

66°North is an Icelandic outdoor clothing retailer based in Reykjavík.2

The story

66°North was founded in 1926 in the fishing village of Suðureyri, Iceland, by Hans Kristjánsson under the name Sjóklæðagerð Íslands (Icelandic Sea-Clothing Workshop). Originally focused on producing oilskin coats and overalls for fishermen and laborers, 66°North relocated its operations to Reykjavík in the early 1930s and began supplying outerwear to Icelandic search-and-rescue teams.

In 1977, the company adopted the name 66°North, referencing the latitude of the Arctic Circle.

In 1995, 66°North developed the Flot Overall, an insulated suit that floats on water.

In 1999, manufacturing operations were transferred to company-owned facilities in Latvia.

In 2011, ownership transferred to Helgi Rúnar Óskarsson, who assumed the role of CEO, and Bjarney Harðardóttir.

From Wikipedia’s article on 66°North, shared under CC BY-SA 4.0.4

Timeline

  1. 1926Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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