The story
Founded by P&O Princess Cruises on Apr 20, 2009.1
A-Rosa was established in 2001 as A'Rosa, a subsidiary of P&O Princess Cruises. The company was created to serve the German cruise market alongside the AIDA Cruises fleet, which P&O had acquired in 1999. A'Rosa was loosely modelled on the AIDA concept and initially operated three ships.
A'Rosa Blu was the sole ocean-going cruise ship in the fleet, accompanied by A'Rosa Bella and A'Rosa Donna, two newly built river cruise ships.
In 2003, P&O Princess merged with Carnival Corporation to form Carnival Corporation & plc. The A'Rosa brand was sold shortly after the merger and was acquired by a private company that owned A-ROSA Flussschiff. The company continues to operate river cruises on the Danube, Main, Mosel, Rhine, Rhône and Saône rivers.
From Wikipedia’s article on A-Rosa Cruises, shared under CC BY-SA 4.0.5
