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Private company

Agrana

Logo: fr.agrana.com4

Austrian food company

The Agrana Group is a food company based in Vienna that produces sugar, starch, fruit preparation, juice concentrate and ethanol fuel. Agrana is mainly supplying to international food industry, with some minor end customer business. A known brand is Wiener Zucker - with this name products like sugar cube, powdered sugar, gelling sugar or brown sugar are sold to end consumers.2 It employed 9,000 people.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1988Founded1
  • HeadquartersVienna1
  • Websitefr.agrana.com/home
  • Legal formAktiengesellschaft1
  • LEI5299006C0EVA5LAYOR303
  • StatusActive3
  • LEI statusIssued and current3
  • Registered addressFriedrich-Wilhelm-Raiffeisen-Platz 1, 1020 Wien, Austria3
  • Registered withFederal Ministry of Justice, 99489h3

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The Agrana Group is a food company based in Vienna that produces sugar, starch, fruit preparation, juice concentrate and ethanol fuel. Agrana is mainly supplying to international food industry, with some minor end customer business. A known brand is Wiener Zucker - with this name products like sugar cube, powdered sugar, gelling sugar or brown sugar are sold to end consumers. Another global brand name is Watson Says - a diverse portfolio of premium flavored syrups, sauces, fruit concentrates, and fruit mixes for cocktails or coffee specialities is offered.2

Corporate structure

Agrana sits at the top of its group. 8 entities, 4 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

  • Agrana Wien, Austria
    • Austria Juice Allhartsberg, Austria
      • AUSTRIA JUICE HUNGARY KFT. Subsidiary · Vásárosnamény, Hungary
    • Moravskoslezské cukrovary Subsidiary · Hrušovany nad Jevišovkou, Czechia
    • AGRANA BiH Holding GmbH Subsidiary · Wien, Austria
    • AGRANA Group-Services GmbH Subsidiary · Wien, Austria
    • DIRAFROST FROZEN FRUIT INDUSTRY Subsidiary · Lummen, Belgium
    • Magyar Cukorgyarto es Forgalmazo Zartkoruen Mukodo Reszvenytarsasag Subsidiary · Kaposvar, Hungary

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.

The story

Agrana was founded in 1988 as a holding company for the Austrian sugar and Starch industry. Operations started with 3 sugar plants (Tulln, Leopoldsdorf and Hohenau), a potato starch plant (Gmünd) and a corn starch plant (Aschach). Company history should however be considered dating back to 1902, when raw sugar production started in Leopoldsdorf. Similarly, sugar production in Tulln had started in 1937.

The company Agrana (Symbol AGR) went public on the Vienna Stock Exchange in 1991.

In 1990, Agrana took stakes in sugar and starch plants in Hungary, and investment in neighbouring countries followed.

From 2003 to 2005, Agrana started reducing its sugar business due to European Union quotas and diversified in the fruit processing and juice concentrates businesses, acquiring several companies: Steirerobst, Vallosaft, Wink, Atys. As of 2012, Agrana operated 9 sugar plants, 5 starch plants and 37 processing sites for fruits throughout central Europe.

From Wikipedia’s article on Agrana, shared under CC BY-SA 4.0.5

Products and brands

The company Agrana Research & Innovation Center is an AGRANA 100% subsidiary responsible for research and development for sugar, fruit, starch and bioethanol.

From Wikipedia’s article on Agrana, shared under CC BY-SA 4.0.5

Subsidiaries and ownership

Subsidiaries

From Wikidata.1

Timeline

  1. 1988Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

  1. 1
  2. 2
  3. 3
  4. 4
    Company websiteAgrana logo
  5. 5