AllClear ID

2004: Founded by Bo Holland, originally named Debix, Inc. After working in the financial industry, Holland used his knowledge of how banks and institutions handled credit requests to create Debix's identity protection network. Holland was previously founder and CEO of Works, Inc., which was acquired by Bank of America in 2005. Works is an electronic payment solutions provider, and Holland invented the patent-pending technology that enables large organizations to approve and control payments for operating expenses via credit cards.

April 2011: Carnegie Mellon CyLab and AllClear ID released "Child Identity Theft" research reporting that child identity theft is a faster-growing crime than adult identity theft.

April 2011: Debix introduced AllClear ID, the first free identity theft protection service for families. AllClear ID offers a free service which monitors data for stolen personal information and provides free identity repair in addition to a premium product.

May 2011: Partnered with Sony for PlayStation Network outage in April.

In July 2011, Debix was granted U.S. Patent No. 7,983,979 for multi-band, multi-factor authentication design.

July 2011: Bo Holland presents Child Identity Theft research to Federal Trade Commission.

March 2012: Debix company name changed to AllClear ID, Inc.

May 2012: Released "Child Identity Theft" research reporting "Criminals are targeting the youngest children. 15% of victims were five years old and younger, an increase of 105% over the 2011 findings".

Data breach response services

The breach response services from AllClear ID include notification, call center & customer support, and identity protection products. Notification provides access to identity protection services. The call center provides a team experienced in managing the anxiety of breach victims to answer questions about the incident, reassure individuals, and explain the identity protection services offered. Products are available to mitigate risk from different types of breaches including compromised credit cards, passwords, health information, and Social Security numbers. AllClear ID has worked with large companies to manage sensitive and highly visible breach responses including The Home Depot, P.F. Chang's, Michael's–Aaron Brothers, The UPS Store, Dairy Queen, Albertson's–SuperValu, and Anthem BCBS. This is an advertisement

Child identity theft research

In April 2011 AllClear ID released a report with Richard Power, a distinguished fellow at Carnegie Mellon University CyLab, on the prevalence of child ID theft. Using the data supplied by AllClear ID, Power completed the largest report ever done on child identity theft. From the database of over 40,000 children, Power found that 4,311 had someone else using their Social Security numbers.

The Today Show led a follow-up investigation, interviewing victims of child identity theft. Investigators found some of the thieves who were still living and working using a child's Social Security number.

In July 2011, CEO Bo Holland, along with leaders from the Social Security Administration, Identity Theft 911, The Identity Theft Resource Center, and more, spoke at Stolen Futures, the FTC forum on Child Identity Theft. There he presented the findings from the CyLab report on child identity theft, as well as findings from follow up data sampling since the report release.