Private company

Baieido

Japanese business company

Baieido (Japanese language: 梅栄堂) is a Japanese incense company which traces its roots back to a wholesaler of medicinal herbs in Sakai, Osaka Prefecture who named himself "Jinkoya Sakubei" (agarwood trader) in 1657. As such, Baieido is commercially promoted as one of the oldest established incense makers in Japan. Baieido's flagship and most popular incense is "Kobunboku" (Plum Blossom).2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1657Founded1
Baieido incense
Photo: User:Dreamingclouds, Public domain, via Wikimedia Commons4

Baieido (Japanese language: 梅栄堂) is a Japanese incense company which traces its roots back to a wholesaler of medicinal herbs in Sakai, Osaka Prefecture who named himself "Jinkoya Sakubei" (agarwood trader) in 1657. As such, Baieido is commercially promoted as one of the oldest established incense makers in Japan.2

The story

Baieido trace themselves to the Muromachi period (1338-1573), when the founder of Baieido, Kakuuemon Yamatoya, became a wholesaler of medicinal herbs in Sakai city. Sakai was a well-known trading port in ancient Japan in which incense trading was in high demand. In 1657, the founder named himself "Jinkoya Sakubei" and specialized in selling incense ingredients and incense sticks. "Jinkoya" (Aloeswood trader) was a name peculiar to Sakai, only medicinal wholesalers who specialized in incense were authorized to use this name.

The method and recipes have been handed down from generation to generation in an unbroken secret oral tradition. The name "Baieido" is derived from the three characters bai, ei, and dō. Bai means "plum tree"; ei means "prosperity"; dō means "shrine or store"

From Wikipedia’s article on Baieido, shared under CC BY-SA 4.0.3

Products and brands

Baieido's flagship and most popular incense is "Kobunboku" (Plum Blossom). Several of their other incenses are based on Kobunboku.

From Wikipedia’s article on Baieido, shared under CC BY-SA 4.0.3

Timeline

  1. 1657Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

  1. 1
  2. 2
  3. 3
  4. 4