The story
George Banta (1857–1935) began printing forms while working as an insurance agent. In 1901, he opened a storefront and formed the George Banta Printing Company, two years later it was renamed the George Banta Publishing Company. Banta's Menasha home, where he started the company, is listed on the National Register of Historic Places.
Much of the company's early growth came from educational contracts. George Banta, a member of Phi Delta Theta fraternity at Indiana University in Bloomington, secured a contract to print its national magazine, The Scroll. Other national fraternities and sororities followed; the company would also publish Banta's Greek Exchange, a monthly review of fraternity and sorority news, and several editions of Baird's Manual of American College Fraternities. George's late father, David Demaree Banta (1833–1896), was dean of the Indiana University School of Law, and through this connection the company also won orders for university catalogs and yearbooks, textbooks, and magazines. The elder Banta had helped found the Phi Delta Theta fraternity. In 1910, the company moved to a new building in Menasha at 460 Ahnaip Street on Doty Island, where its headquarters remained until the late 1980s.
Russell Sharp, brother-in-law of George Banta, Jr., created an elementary school workbook in the 1920s and turned to Banta Publishing to print it. Its expertise in publishing them helped make it a leader in the production of other softcover books, and Banta had a long-term relationship with Scott Foresman. A second plant opened in 1946, located about two miles (3 km) north at 800 Midway Road. In 1954, the company adopted the name George Banta Company, Inc. and in 1971 it went public, traded on NASDAQ as BNTA. In 1989, Banta broke into the Fortune 500 and officially changed its name to Banta Corporation. After 27 years on NASDAQ, it moved to the New York Stock Exchange (NYSE) on December 18, 1998, where it traded under the symbol BN for the next eight years.
Starting in 1969, Banta began a program of acquisitions of imaging and printing-related companies as well as manufacturers of packaging, paper products, and display equipment. It also diversified within its print business, printing catalogs, trade books, and the Selchow and Righter board game Trivial Pursuit.
As the printing industry declined in the early 21st century, Banta spun off several units to focus on its core businesses. In August 2006, Connecticut-based envelope printer Cenveo made an unsolicited offer to buy the company, but Banta's management considered it hostile. (Banta's stock price had recently fallen after the disastrous August 2006 earning call when Streeter announced Banta was going to refocus on print instead of supply chain and when questioned about the shift she replied "we didn't see it coming" - from the low $40s in late July; it closed at a penny under $34 on August 8, but the news shot the price up to $46 the following day.) Instead, it accepted a $1.3 billion offer from major competitor RR Donnelley of Chicago in October, at $52.50 cash per share ($36.50 plus a $16 special dividend).
From Wikipedia’s article on Banta Corporation, shared under CC BY-SA 4.0.3