Bell Fibe TV

Bell began researching for a new television solution in 2004 in order to penetrate into urban markets where building owners restricted the installation of satellite dishes. The launch of Bell ExpressVu for Condos (VDSL service) proved to be ineffective since that service did not allow for customers to benefit from HD programming and PVR options. In 2006, after much research was done, Bell started testing IPTV technologies in Toronto, Quebec City, and Montréal with Bell employees using the ADSL platform. In October 2007, Bell finally launched a pilot project of IPTV branded as Bell Entertainment Service in select areas and buildings of Toronto. Most of the features that are now available with Fibe TV were offered with Bell Entertainment Service. Some key traits of Bell Entertainment Service were internet and TV charges being billed as one service, "White Glove" customer service and media sharing. After finalizing testing for the new IPTV service in the following years, Bell finally rolled out a contained launch in Toronto and Montreal under the "Bell Fibe TV" brand name in June 2010 followed by an official launch later that year in September.

On July 19, 2016 Bell Aliant announced that its previously-separate FibreOP services in Atlantic Canada, including FibreOP TV, would be brought under the Fibe brand beginning August 1. On September 6, 2016, Bell announced that beginning in 2017, Bell Fibe TV customers would no longer be required to also sign up for Fibe Internet service in order to receive Fibe TV service. MTS Premium TV was similarly integrated into the Fibe brand as Bell MTS Fibe TV in 2017.

Hardware

The Bell Fibe TV platform is based on MediaKind's Mediaroom platform. In 2022, Bell began to shift Fibe TV to Android TV-based digital media players as set-top boxes using Mediaroom Play; the new boxes feature cloud PVR functionality, universal search that aggregates television programming with internet video and over-the-top media services, access to Google Play Store, and a voice control remote control.

In October 2025, Bell announced plans to phase out the distribution of set-top boxes for new customers in January 2026, with users being directed to download the Bell Fibe TV app on a compatible device (such as a smart TV or existing digital media player) instead.

Internet service

Bell Fibe TV used to require a Bell Internet subscription. It is now possible to subscribe to Fibe TV without also subscribing to internet (Bell references it as "Dark TV"), but it is not possible to do so via Bell's website at the moment. The speed listed for the Internet connection remains unused for the television service.