Private company
Belly
Logo: Belly employee via email, Non-free logo, via Wikipedia3
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US company
Belly was a loyalty program founded in August 2011 in Chicago by Logan LaHive and Craig Ulliott, and initially funded by Lightbank. In 2018, the Belly product line assets were acquired by Mobivity Holdings Corp.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
2011Founded1
- HeadquartersChicago1
- Websitewww.bellycard.com
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Belly was a loyalty program founded in August 2011 in Chicago by Logan LaHive and Craig Ulliott, and initially funded by Lightbank. In 2018, the Belly product line assets were acquired by Mobivity Holdings Corp.2
Timeline
- 2011Founded Founded1
Links
- Websitewww.bellycard.com1
- X (Twitter)x.com/bellycard1
- WikipediaBelly (loyalty program)
- WikidataQ17005335
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataBelly on Wikidata
- 2WikipediaBelly on Wikipedia
- 3Wikimedia CommonsBelly logo by Belly employee via email, Non-free logo