Private company

BETC

French advertising agency

BETC is a French advertising agency founded in Paris in 1995. The name of the company stands for Babinet, Erra and Tong Cuong, the founding members.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1994Founded1
  • Industryadvertising, advertising agency activities1
  • HeadquartersPantin1
  • Websitebetc.com
  • Legal formSA à directoire (s.a.i.)1
  • LEI969500Y68Z450DBAV9973
  • StatusActive3
  • LEI statusLapsed (not renewed)3
  • Registered address1 RUE DE L'ANCIEN CANAL, 93500 Pantin, France3
  • Registered withNational Institute of Statistics and Economic Studies, 4286884853

BETC is a French advertising agency founded in Paris in 1995. The name of the company stands for Babinet, Erra and Tong Cuong, the founding members.2

Corporate structure

BETC is part of a group headed by Havas N.V.. 7 entities, 2 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

  • Havas N.V. Puteaux, France
    • HAVAS Puteaux, France
      • BETC Pantin, France
      • BOONDOGGLE Subsidiary · Leuven, Belgium
      • HAVAS PARIS Subsidiary · Puteaux, France
      • HAVAS PARTICIPATIONS Subsidiary · Puteaux, France
      • HAVAS PLAY Subsidiary · Puteaux, France

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0). Each entity in the chart links to its source.

Subsidiaries and ownership

Parent company (GLEIF)

Ultimate parent

Ownership links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); each one cites its LEI record.

Timeline

  1. May 29, 2011Parent Directly consolidated by HAVAS3
  2. 1994Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

  1. 1
  2. 2
  3. 3