The story
The business began when Bing Lee (Chinese: 李冰; pinyin: Lǐ Bīng) purchased an electrical repair business in Fairfield, New South Wales, in 1957. Lee, along with his sons Ken Lee (Chinese: 李光裕; pinyin: Lǐ Guāngyù) and Cedric Lee, transformed the repair business into an electrical product retail and repair/installation business named Bing Lee Electronics (Chinese: 并力电器; pinyin: Bìng Lì Diànqì; lit. 'Combined Power Electrical Appliances').
Initial growth came from the surge in demand for televisions, as well as a host of other household items like washing machines, cooking equipment, heaters and audio equipment. Bing Lee was a member of Retravision NSW for a number of years before leaving and joining the Narta Group. Bing Lee opened new stores in other Sydney suburbs and across New South Wales.
Founder Bing Lee died in 1987, aged 79, and Ken Lee was appointed chairman. Ken Lee died of cancer on 21 December 2007, aged 75. His eldest son, Lionel Lee, took over as chief executive of the company.
16 of the 40 Bing Lee retail outlets are run by franchisees after franchising was introduced within the business in the early 2000s. Bing Lee also held the management rights to the "Sony Centre" concept in NSW and the ACT, but later closed those stores.
From Wikipedia’s article on Bing Lee, shared under CC BY-SA 4.0.4