Bloque De Armas

The company was created in 1969 as a holding company for the various businesses of Armando De Armas. De Armas had launched Distribuidora Continental in 1947, followed by other businesses (including Editorial América, launched in 1960). 1969 also saw the launch of sports newspaper Diario Meridiano, while Diario 2001 was launched in 1973.

In 1965 De Armas expanded into the United States, building a large collection of magazine titles, with Spanish-language versions of Hearst Corporation titles, and acquiring Cuban fashion magazine Vanidades in 1967 and Colombian publishing company Editorial América Colombia in 1970. De Armas sold Hispanic Magazine Network, U.S.A. to Grupo Anaya in 1989.

In 1993, the Bloque Dearmas formed an alliance with the Mexican media company Televisa to print and publish its magazines through Editorial Televisa Venezuela.

In 1994 the Bloque Dearmas decided to sell its Colombian subsidiary Editorial América Dearmas Colombia to the Mexican media company Televisa, which renamed it Editorial Televisa Colombia.