The story
Dale Wishewan opened the first Booster Juice in 1999, when he realised the market for juice bars in Canada. Prior to opening the first Booster Juice, Wishewan tested the idea at his home by offering smoothies to family and neighbours. Shortly afterwards, the first Booster Juice location opened in November 1999 in Sherwood Park, a community located east of Edmonton. Dale Wishewan has remained the President and CEO of Booster Juice.
Booster Juice expanded to other regions in Canada, although the bulk of its stores continue to be located in Western Canada. Encouraged by this success, franchises expanded internationally in the 2000s.
The first Booster Juice with a drive thru can be located in Windsor, Ontario, Canada.
From Wikipedia’s article on Booster Juice, shared under CC BY-SA 4.0.3
