Private company

Bottlenotes

Wine community site in Palo Alto, California

Bottlenotes is a wine community site founded in June 2005 in Palo Alto, California by Kim Donaldson and Alyssa Rapp. The original business plan was completed by Rapp with the help of classmates from the Stanford Graduate School of Business between 2003 & 2005. The site was developed as an e-commerce site that matched users’ taste preferences with wine options and was featured in numerous publications including Wine Enthusiast Magazine.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

Jun 2005Founded1

Bottlenotes is a wine community site founded in June 2005 in Palo Alto, California by Kim Donaldson and Alyssa Rapp. The original business plan was completed by Rapp with the help of classmates from the Stanford Graduate School of Business between 2003 & 2005. The site was developed as an e-commerce site that matched users’ taste preferences with wine options and was featured in numerous publications including Wine Enthusiast Magazine. It has now become a media platform with both marketing and social media capabilities. The company's use of social media and user feedback has been featured in the Entrepreneur Magazine blog, SUCCESS Magazine, and Fox News.2

Timeline

  1. Jun 2005Founded Founded1

Sources

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