Private company

Browns

Logo: Petersmith1, CC0, via Wikimedia Commons3

British fashion boutique

Browns Fashion is a London-based brand founded in 1970 by Joan Burstein and her husband Sidney. Browns was instrumental in launching brands such as Alexander McQueen, John Galliano, Ralph Lauren, and Calvin Klein in the UK market. The brand and its flagship boutique was acquired by Farfetch in 2015.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1970Founded1

Browns Fashion is a London-based brand founded in 1970 by Joan Burstein and her husband Sidney. Browns was instrumental in launching brands such as Alexander McQueen, John Galliano, Ralph Lauren, and Calvin Klein in the UK market. The brand and its flagship boutique was acquired by Farfetch in 2015. The boutique, housed within a Grade II listed building at 39 Brook Street in Mayfair, is the destination for a full experience of fashion, fine jewellery and plant based food by Alexis Gauthier.2

The story

Founded by Joan Burstein in 1970.1

Joan Burstein founded Browns with her husband Sidney in 1970. Initially a small boutique housed on the ground floor at 27 South Molton Street, Browns grew rapidly expanding through five connecting Georgian townhouses. Their daughter Caroline Burstein founded Molton Brown before joining Browns as creative director in 1993. Their son Simon Burstein became CEO.

Known for discovering John Galliano, Alexander McQueen, Hussein Chalayan, and Christopher Kane, it also brought designers such as Calvin Klein, Sabine G., Armani, Ralph Lauren and Jil Sander to London. Browns has continued to support both young and established fashion designers.

In 2006, Joan Burstein (known in the fashion industry as Mrs B) received a CBE in the Queen’s Birthday Honours List for services to fashion. Sidney Burstein died in April 2010.

In May 2015, Browns passed from family ownership when it was acquired by the fashion website Farfetch. Joan Burstein stayed on as honorary chair and her son and daughter Simon and Caroline retained seats on the board.

From Wikipedia’s article on Browns (fashion boutique), shared under CC BY-SA 4.0.4

Leadership

Who has led Browns, and when. Pick a name to see everywhere that person has worked.

Products and brands

Browns moved from South Molton Street to 39 Brook Street in Mayfair, London. It also operated Browns East at 21 Club Row in East London which operated from October 2017 before closing September 2022.

Pop-up retail

Browns had a pop-up shop in Los Angeles at the Fred Segal flagship on Sunset Boulevard for eight weeks in 2018. Browns took over an abandoned supermarket in the Mitte borough of Berlin for three days in November 2019.

From Wikipedia’s article on Browns (fashion boutique), shared under CC BY-SA 4.0.4

Timeline

  1. 1970Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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