The story
Call a Bike was founded in Munich in 1997 by Christian Hogl and Josef Gundel. The service began operating in Munich in 2000 and rentals were initially made by telephone, with users receiving a numerical code to unlock the bicycle.
After the original company became insolvent, Deutsche Bahn acquired the Call a Bike brand, bicycles and patents in 2001, and relaunched the service in Munich later that year. It subsequently expanded to Berlin, Frankfurt am Main and Cologne.
From Wikipedia’s article on Call a Bike, shared under CC BY-SA 4.0.4