The story
Early history
The original Havas was the world's first news agency, created in 1835 by Charles-Louis Havas. The Agence France-Presse news agency comes from it.
By 1968, Havas had become a diversified group which had, inter alia, media interests. These interests were incorporated into a société anonyme, Havas Conseil S.A., which expanded its business rapidly. In 1975, Havas Conseil split into five parts that re-merged to become Eurocom, a holding company of a Group of subsidiaries specializing in various communications activities.
Havas was first listed on the Paris Bourse in 1982. On 25 May 1987, Havas started the privatisation process as part of a nation-wide denationalization campaign and it was finished around June.
In 1991, Eurocom acquired the French advertising group RSCG, leading to the creation of the Euro RSCG Worldwide advertising network. RSCG had been the lead advertising agency for Peugeot. In 1996, Eurocom changed its name to Havas Advertising and created four operating divisions, Euro RSCG, Campus, Diversified Agencies, and Médiapolis. American Bob Schmetterer is named chairman and CEO of the largest division Euro RSCG, whose headquarters are moved to New York in 1997.
Vivendi ownership
In 1998, Compagnie Générale des Eaux, led by Jean-Marie Messier, changed its name to Vivendi and acquired both Havas S.A. and Havas Advertising; it acquired a third of Havas in February 1997, and the remainder in March 1998 in a deal that valued the company at €6 billion (£4.05 billion). Havas went on to acquire Cendant Software in November 1998 and it was renamed to Havas Interactive. Meanwhile, Havas Advertising started the Media Planning Group joint-venture with Spanish company Media Planning S.A. and acquired Snyder Communications.
Vivendi began to stop using the Havas name, starting with Havas S.A. becoming Vivendi Universal Publishing on 11 December 2000. In 2001, Vivendi sold off its remaining stake in Havas Advertising to institutional investors and Havas Advertising announced plans to both acquire the Havas name from Vivendi and rename itself to just "Havas". These decisions took effect at the annual shareholders meeting held on 23 May 2002.
Reclaimed brand
In September 2003, the group reorganized itself, as agencies from the Diversified Agencies division were sold or absorbed into three core divisions: Euro RSCG Worldwide (integrated communications); MPG (Media planning and buying) and Arnold Worldwide Partners (advertising). In July 2004, after having completed its strategic reorganization, Bolloré Group started acquiring a stake in Havas. In October, the Company completed a €404 million capital increase which enabled it to reduce its overall debt levels.
By 2005, Bolloré had amassed a 22% stake, obtained 4 seats on the Havas board at the shareholders meeting, and took control of the company. Chairman and CEO Alain de Pouzilhac was deposed in a boardroom coup on 21 June 2005. Other board and management level changes followed. The board appointed independent non-executive director Richard Colker as interim CEO. On 12 July 2005, Havas named Vincent Bolloré as board chairman, and veteran banker Philippe Wahl as chief executive officer. In March 2006, Havas named Fernando Rodés Vilà, son of the founder of Media Planning S.A. Leopoldo Rodés Castañes, as its new CEO.
Read the full text
Havas remained listed on Euronext, but delisted from the NASDAQ stock exchange as of 28 July 2006.
In March 2015, the group's main shareholder Bolloré S.A. sold a 22.5 percent stake in the firm for around €600 million, but announced it intended to remain a majority shareholder.
French corporate raider Vincent Bolloré, through his holding company the Bolloré Group, is the main shareholder, controlling 32.84% of the share capital as of 7 May 2012. Bolloré himself took over the chairmanship of the Havas board (Président du conseil d'administration). In November 2017, Havas acquired Malaysia-based agency Immerse and rebranded to Havas Immerse.
In April 2022, Havas acquired the UK-based digital agency and Google partner, Search Laboratory.
In April 2024, it was announced Havas had acquired the Paris-headquartered data consultancy company, TED Consulting.
In July 2024, four of their agencies - Havas London, Havas Lemz, Havas New York, and Havas Immerse - lost their B Corp status over work for Shell plc.
The company started trading at Euronext Amsterdam after its spin-off from Vivendi on 16 December 2024, the shares were trading at 1.91 euros on that day, up 6% on the opening price.
In January 2025, Havas acquired CA Sports, one of the largest sports marketing agencies in Spain.
From Wikipedia’s article on Camp+King, shared under CC BY-SA 4.0.4