The story
In July 1935, Loke Cheng Kim, her son Loke Wan Tho, Khoo Teik Ee and Max Baker incorporated Associated Theatres Ltd in Singapore. It served as one of Singapore's oldest cinema chain, its history predates World War II. In 1939, Associated Theatres Ltd introduced its first air conditioned cinema in the country. It was located at in the landmark Cathay Building at 2 Handy Road and screened its first movie, The Four Feathers (formally banned).
In 1959, Associated Theatres Ltd was rebranded as Cathay Organisation.
From Wikipedia’s article on Cathay Organisation, shared under CC BY-SA 4.0.4