The story
Cecily's Fund was established in September 1998 in memory of Cecily Eastwood, who died in a road accident whilst working with AIDS orphans in Zambia. The charity's logo is based on the signature from Cecily's letters to her family.
The charity was created by her parents as a necessity, in order to fill the gap in education funding for children in Zambia who could not afford to attend school.
From Wikipedia’s article on Cecily's Fund, shared under CC BY-SA 4.0.4