The story
Founded by Jay Grdina and Jenna Jameson in 2000.1
Private company
ClubJenna
American pornographic actress (born 1974)
Jenna Marie Massoli (born April 9, 1974), known professionally as Jenna Jameson, is an American businesswoman, writer, television personality, and former pornographic film actress. She has been named the world's most famous adult entertainment performer and "The Queen of Porn". Jameson started acting in erotic videos in 1993 after having worked as a stripper and glamour model.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
2000Founded1
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Jenna Marie Massoli (born April 9, 1974), known professionally as Jenna Jameson, is an American businesswoman, writer, television personality, and former pornographic film actress. She has been named the world's most famous adult entertainment performer and "The Queen of Porn".2
Leadership
Who has led ClubJenna, and when. Pick a name to see everywhere that person has worked.
- FounderJay Grdina1
- FounderJenna Jameson1
Products and brands
- DVD
- pornographic film
Listed on Wikidata.1
Jameson and Grdina formed ClubJenna as an Internet pornography company in 2000.
Early ClubJenna films starred Jameson herself, limiting herself to on-screen sex with other women or with Grdina, who appeared as Justin Sterling. The first ClubJenna film, Briana Loves Jenna (2001), co-produced with Vivid, cost US$280,000 to make, and grossed over $1 million in its first year. It was the best-selling and best-renting pornographic title of its year, winning twin AVN Awards. It was marketed as "Jenna. Her first boy/girl scene in over 2 years," referring to Jameson's abstention from heterosexual on-film intercourse. Grdina has stated that Jameson's films averaged sales of 100,000 copies, compared with run-of-the-mill pornographic films, which did well to sell 5,000. On the other hand, he also said that their films took up to twelve days to film, compared with one day for other pornographic films.
In a January 2009 interview with William Shatner on Shatner's Raw Nerve, Jameson said she came close to buying Penthouse magazine when publisher Bob Guccione filed for Chapter 11 reorganization of his business (which occurred in August 2003), but was thwarted when someone else swooped in and bought up all the stock. New York Magazine's Intelligencer quoted a source from Penthouse as saying "I'm sure she is considering it", adding that Jameson was to be the cover girl in January 2004 – and "it's a really wild-looking shoot, even for a porn star."
In 2005, Jameson first directed a film, The Provocateur, released as Jenna's Provocateur in September 2006.
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ClubJenna was run as a family business, with Grdina's sister, Kris, as vice president in charge of merchandising.
Jameson also capitalized on merchandising herself. Since May 2003, she has been appearing on a 48-foot (15 m) tall billboard in New York City's Times Square promoting her website and movies. The first advertisement displayed her wearing only a thong and read "Who Says They Cleaned Up Times Square?" There is a line of sex toys licensed to Doc Johnson, and an "anatomically correct" Jenna Jameson action figure. She stars in her own sex simulation video game, Virtually Jenna, in which the goal is to bring a 3D model of her to orgasm. In 2006, New York City-based Wicked Cow Entertainment started to expand her brand to barware, perfume, handbags, lingerie, and footwear, sold through high-end retailers such as Saks Fifth Avenue and Colette boutiques. Her film and merchandising success enabled her to attain her goal of becoming the top porn star in the world.
In August 2005, ClubJenna launched Club Thrust, an interactive website for Jameson's gay male fans, which includes videos, galleries, sex advice, gossip, and downloads. The director of webmaster relations for ClubJenna said the straight site had always had a lot of gay traffic. By 2006, ClubJenna administered more than 150 official sites for other adult entertainment industry stars.
In August 2005, a group of business investors that included Jameson purchased Babes Cabaret, a strip club in Scottsdale, Arizona, intending to make it the first foray of ClubJenna into live entertainment. Soon after the purchase attracted attention, the Scottsdale City Council proposed a new ordinance banning nudity at adult-entertainment venues and requiring a four-foot divider restricting contact with dancers. Such a divider would have also effectively banned lap dances, the dancers' main source of revenue. Jameson argued strongly against the ordinance and helped organize a petition against it. On September 12, 2006, in a referendum on the ordinance, voters struck down the stricter rules, allowing the club to continue operating as before.
On February 3, 2006, Jameson hosted a "Vivid ClubJenna Super Bowl Party" with several other ClubJenna and Vivid Girls at the Zoo Club in Detroit, Michigan, for a $500 to $1,000 ticket price. It featured a lingerie show, but no planned nudity or sex acts. When first announced, the party caused controversy with the National Football League, which did not sanction this as an official Super Bowl event. In 2007, Jameson signed up to play quarterback in the Lingerie Bowl, but retired due to her insurance company's damage concerns. She instead acted as a commentator.
On June 22, 2006, Playboy Enterprises announced that it had bought ClubJenna Inc., along with an agreement to have both Jameson and Grdina stay on as contracted executives. Playboy CEO Christie Hefner said that she expected to rapidly increase film production, producing about thirty features in the first year, and will expand the way they are sold, not only as DVDs but through TV channels, video-on-demand services, and mobile phones. On November 1, 2006, Playboy renamed one of the Spice Network's pay-per-view channels from The Hot Network to ClubJenna.
From Wikipedia’s article on ClubJenna, shared under CC BY-SA 4.0.3
Controversies and legal
Controversial mainstream appearances
Some of her mainstream appearances sparked controversy. An interview with Jameson contained in the 1999 Abercrombie & Fitch A&F Quarterly was part of the motivation for Michigan Attorney General Jennifer Granholm and Illinois Lieutenant Governor Corinne Wood to speak out against the hybrid magazine-catalog. The campaign was joined by parents and Christian conservative groups, and Abercrombie removed it from shelves in 2003.
In November 2001, the Oxford Union debating society invited Jameson to come to Oxford to argue against the proposition "The House Believes that Porn is Harmful." She wrote in her diary at the time, "I feel like I am going to be out of my element, but, I could never pass this chance up... it's a once in a lifetime thing." In the end, her side won the debate 204 to 27.
In February 2003, Pony International planned to feature her as one of several pornographic actors in advertisements for athletic shoes. This was attacked by Bill O'Reilly of Fox News in an editorial called "Using Quasi-Prostitutes to Sell Sneakers", calling pornographic actors inappropriate role models for teens. In response, The Harvard Crimson proposed a boycott of O'Reilly and Fox News. Jameson herself sent a sarcastic email to the show, writing:
I hope Bill understands the difference between a porn star and a hooker. I assume he has done some research on the subject because he requested some of my videos after we finished taping my appearance. I imagine he wanted them for professional reasons.
From Wikipedia’s article on ClubJenna, shared under CC BY-SA 4.0.3
Timeline
- 2000Founded Founded1
Links
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataClubJenna on Wikidata
- 2WikipediaClubJenna on Wikipedia
- 3