Private company

Coalition for Innovative Media Measurement

Logo: The logo may be obtained from The Coalition for Innovative Media Measurement ., Non-free logo, via Wikipedia3

U.S. trade group

The Coalition for Innovative Media Measurement (CIMM) is a trade group, founded in 2009, by television content providers, media agencies and advertisers to explore ways to measure audiences across media in the United States.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

2009Founded1

The Coalition for Innovative Media Measurement (CIMM) is a trade group, founded in 2009, by television content providers, media agencies and advertisers to explore ways to measure audiences across media in the United States.2

Timeline

  1. 2009Founded Founded1