Private company
Logo: confused.com3
British financial services platform
Confused.com is a UK-based financial services comparison platform launched in 2001 and specialising in comparison of insurance and financial services, including car insurance, home insurance, energy, van insurance and life insurance. Confused.com's platform includes a website and app.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
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Confused.com is a UK-based financial services comparison platform launched in 2001 and specialising in comparison of insurance and financial services, including car insurance, home insurance, energy, van insurance and life insurance. Confused.com's platform includes a website and app.2
Confused.com launched in 2001, becoming the UK's first car insurance comparison site. Its offices are based in Cardiff, Wales.
Confused.com was part of the Admiral Group plc until its sale to RVU on 30 May 2021.
Confused.com is regulated by the Financial Conduct Authority.
From Wikipedia’s article on Confused.com, shared under CC BY-SA 4.0.4
Listed on Wikidata.1
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