The story
Founded in 1969 as "Cuggi" in Toorak, Melbourne, Australia, the label was renamed in 1987 to sound more like an indigenous Australian name. The label was purchased in 2002 by Coogi Partners LLC, a joint venture in New York City; the brand subsequently grew from its core sweater line to a full apparel line, featuring patterns and designs reflective of the signature sweaters. The line expanded to women and children, including T-shirts, jeans, dress shirts, dresses, sweatshirts and matching sweat pants, footwear, handbags, outerwear, bathing suits, and underwear.
From Wikipedia’s article on Coogi, shared under CC BY-SA 4.0.4
