The story
Granot was established in 1940 in order to utilize economics of scale both in marketing agricultural products and reducing purchasing prices of goods for the member farms. Uniting the farms into one big cooperative, made it possible to use expansive technologies for processing agricultural products. This helps to reduce costs and finance operating capital necessary to sustain the agricultural farms.
In 2023, Granot Central Cooperative invested in Neolithics, a company founded in 2021 which has developed a technology for advanced quality control of fresh produce that allows fruit and vegetables to be classified according to the level of harvesting and ripeness of the produce. As part of the collaboration with Neolithics, Granot will establish an avocado lab to treat fresh agricultural produce after harvest.
From Wikipedia’s article on Granot Central Cooperative, shared under CC BY-SA 4.0.4