The story
Founded by Karl-Johan Persson on Mar 2007.1
Private company
Logo: Ansonng17, CC BY-SA 4.0, via Wikimedia Commons3
Fashion retailer
COS (Collection Of Style) is a Swedish fashion brand in the H&M Group. The brand retails contemporary minimalist clothing for women and men at mid-range prices, advertising a design ethos of pieces made to last beyond the season with a focus on craftsmanship, using sustainably-sourced materials.2 It was founded by Karl-Johan Persson.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
See how the biggest companies compare on our leaderboards
COS (Collection Of Style) is a Swedish fashion brand in the H&M Group. The brand retails contemporary minimalist clothing for women and men at mid-range prices, advertising a design ethos of pieces made to last beyond the season with a focus on craftsmanship, using sustainably-sourced materials.2
Founded by Karl-Johan Persson on Mar 2007.1
Who has led COS, and when. Pick a name to see everywhere that person has worked.
Listed on Wikidata.1
From Wikidata.1
The numbers on this page point here. Each one links to the record it came from.