The story
Founded by Benn Manning and Jeff Ferrell in 2023.1
Private company
Counter
Counter is an American high-protein frozen meal brand by Macrofy Inc based in Bentonville, founded in 2023.1 Its website says: “Counter was started by an online community of recipe hackers, health educators, and weight-loss coaches. We all share a common passion: making it super, super simple to eat well.”2 It was founded by Jeff Ferrell and Benn Manning.1
Last updated Oct 21, 2026.
Overview
2023Founded1
- Industryfood manufacturer1
- HeadquartersBentonville, United States1
- Websiteeatcounter.com
- Legal formDelaware corporation1
Leadership
Who has led Counter, and when. Pick a name to see everywhere that person has worked.
- FounderBenn Manning1
- FounderJeff Ferrell1
Products and brands
- frozen meal
Listed on Wikidata.1
Timeline
- 2023Founded Founded1
Links
- Websiteeatcounter.com1
- X (Twitter)x.com/eatcounter1
- Facebookwww.facebook.com/eatcounter1
- Instagramwww.instagram.com/eatcounter1
- LinkedInwww.linkedin.com/company/counter1
- WikidataQ138479077
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataCounter on Wikidata
- 2Company websiteCounter website