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Private company

Cramer-Krasselt

Logo: https://c-k.com/, Non-free logo, via Wikipedia3

American marketing agency based in Chicago, founded in 18981

Cramer-Krasselt is an American integrated marketing and communications agency. It is the second-largest independent advertising agency in the United States according to Advertising Age in terms of revenue and is probably best known for its ads for Corona Beer, Porsche, Tropicana and Careerbuilder.com.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1898Founded1

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Cramer-Krasselt is an American integrated marketing and communications agency. It is the second-largest independent advertising agency in the United States according to Advertising Age in terms of revenue and is probably best known for its ads for Corona Beer, Porsche, Tropicana and Careerbuilder.com.2

The story

The agency was founded in 1898 in Milwaukee by Fred "Cody" Cramer and William Krasselt. They relocated their headquarters to Chicago in the mid-1980s, where it remains as of 2022. Other offices include New York and Milwaukee. The New York Office closed in 2019.

Clients include Cat's Pride, Corona Extra, Cintas, Pacifico Beer, Porsche, Tropicana, and others. In 2011, they took on the $50M account for Cedar Fair, the company that owns Knott's Berry Farm. In 2024 Cedar Fair and Six Flags merged ending the partnership.

In 2018, the agency was named the second most effective independent agency in North America by the Effie organization.

From Wikipedia’s article on Cramer-Krasselt, shared under CC BY-SA 4.0.4

Timeline

  1. 1898Founded Founded1

Funding

Where the company's money came from, by calendar year: private offerings filed with the SEC, federal grants, loans, contracts and other assistance from USAspending.gov, and PPP loans from the SBA. Each bar links to the records below.

Money received by year$4.3M 2020–2020
Money received by yearMoney received by year, 2020–2020: $4.3M in all. PPP loans $4.3M.$0$2M$4M$6M2020 · PPP loans: $4.3M2020
Figures by year
YearPPP loansTotal
2020$4.3M$4.3M

PPP loans

Paycheck Protection Program loans of $150,000 and up, approved April 2020 to July 2021, from the SBA5. Matched to this company by name and state.

  1. Apr 9, 2020$4.3M PPP loan (first draw) from BMO Bank National Association5To THE CRAMER-KRASSELT CO., Chicago IL; no forgiveness recorded

Sources

The numbers on this page point here. Each one links to the record it came from.

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