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e-Junior

United Arab Emirates children's television channel

e-junior is the first UAE children television channel created by e-Vision which is part of Etisalat, the largest telecom operator in the Middle East. "e-junior" was launched in the year 2001, it targets kids up to 14 years old. the channel content is a mix of educational, fun, adventurous and fantasy programmes. "e-junior" is available on eLifeTV the IPTV service from Etisalat in the UAE, and eLife channel number 333.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

2001Founded1

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e-junior is the first UAE children television channel created by e-Vision which is part of Etisalat, the largest telecom operator in the Middle East. "e-junior" was launched in the year 2001, it targets kids up to 14 years old. the channel content is a mix of educational, fun, adventurous and fantasy programmes.2

The story

e-junior was launched on 15 January 2001 at 12:00 pm. The channel's launch celebrated with Etisalat executive Humaid Rashid Sahoo cutting a cake during a children's carnival at the Magic Planet Golf Course at Deira City Centre.

New look

On 15 January 2009, e-junior got a new logo and branding to coincide with its 8th anniversary. It now has four mascots: Red, Blue, Orange, and Green each representing programming content type throughout the day; Red is for movies, Blue is for preschool shows, Orange is for live-action shows, and Green is for animation shows.

From Wikipedia’s article on E-Junior, shared under CC BY-SA 4.0.3

Timeline

  1. 2001Founded Founded1

Sources

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