Private company
Frida
Logo: Frida UK, Public domain, via Wikimedia Commons3
American parenthood brand
FridaBaby, LLC, doing business as Frida, is an American company specialising in baby care, postpartum, and fertility recovery products. Founded by Kaisa Levine in 2007 to distribute a Swedish invention she had retitled the NoseFrida, a tube that is used to extract infants' snot orally, the company was expanded by Chelsea Hirschhorn, who was hired as CEO in 2014 and stayed on through its 2020 acquisition by SC Johnson.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
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FridaBaby, LLC, doing business as Frida, is an American company specialising in baby care, postpartum, and fertility recovery products. Founded by Kaisa Levine in 2007 to distribute a Swedish invention she had retitled the NoseFrida, a tube that is used to extract infants' snot orally, the company was expanded by Chelsea Hirschhorn, who was hired as CEO in 2014 and stayed on through its 2020 acquisition by SC Johnson.2
Links
- WikipediaFrida (company)
- WikidataQ139753725
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataFrida on Wikidata
- 2WikipediaFrida on Wikipedia
- 3Wikimedia CommonsFrida logo by Frida UK, Public domain