The story
In 1997, Eco-Challenge competitor Dave Zietsma wanted to bring expedition racing to Canada, and introduced the 36 hour Raid the North race event. Originally known as Frontier Adventure Racing, the company grew to include the 6 day expedition race, Raid the North Extreme, and an 8-hour series, the Salomon Adventure Challenge. In 2002, Frontier was purchased by Geoff Langford, who introduced 14-hour Adventure Challenge events, restructured the company as Frontier Adventure Sports & Training, and created the Camp Frontier brand offering week-long training camps in Mexico and Costa Rica.
Since its inception, Frontier has hosted over 100 race events in Canada. Frontier is most recognized for its 2007 Raid the North Extreme event held in Haida Gwaii and Prince Rupert, BC, broadcast nationally on the Global Television Network in Canada and on PBS in the US.
From Wikipedia’s article on Frontier Adventure Sports & Training, shared under CC BY-SA 4.0.4