Goodwin Heart Pine

In 1976, George Goodwin began as a master carpenter and home builder. After a diver friend gave him antique long leaf pine logs found in the Suwannee River for his own project, the idea to reclaim logs from rivers was expanded into a sawmill operation in Micanopy, Florida. The company became incorporated in Florida in 1984. In 2002 it received Federal Trademark registration for "River-Recovered" from the US Patent & Trademark Office. In 2003, George and Carol Goodwin created the Reclaimed Wood Council, which was formed to educate buyers and set standards for reputable manufacturers of reclaimed woods. In 2007 the company introduced Precision Engineered wood flooring (PE), manufactured using reclaimed and sustainable woods. In 2025, North Rome Lumber announced the acquisition of Goodwin Company Brand and the Heartpine.com Legacy.

Goodwin Heart Pine's specialties include antique river-recovered heart pine and heart cypress, antique heart pine, wild black cherry and precision-engineered wood, flooring, stair parts and millwork.

The company provides both river-recovered and other sustainable kiln-dried wood flooring, stair millings and lumber that meets the Florida Green Building Coalition and Leadership in Environmental and Engineering Design (LEED) standards.