Private company
IAG Research
Media measurement company
IAG Research was a media-measurement company founded in 1999 in New York City by Alan Gould, Ken Orkin and Eric Gould. IAG conducted research with viewers to measure the effectiveness of advertising and program engagement across television and the Internet.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
- IndustryMedia1
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IAG Research was a media-measurement company founded in 1999 in New York City by Alan Gould, Ken Orkin and Eric Gould. IAG conducted research with viewers to measure the effectiveness of advertising and program engagement across television and the Internet.2
Links
- WikipediaIAG Research
- WikidataQ110877116
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataIAG Research on Wikidata
- 2WikipediaIAG Research on Wikipedia