The story
iD Tech Camps was founded as “internalDrive” in California in 1999. In 2013, the company rebranded as iD Tech.
Enrollment and expansion
In its first season, iD Tech Camps began with 270 campers. 6,000 attended in 2004 and 8,000 were expected in 2005. In 2011, 20,000 students attended iD Tech Camps and in 2013, there were 28,000 students enrolled in iD Tech Camps courses across dozens of U.S. locations. In 2014, iD Tech Camps, as a company, was "the largest of its kind"; expected enrollment that year was over 36,000 students. 40,000 students were expected to attend iD Tech Camps in 2015; and over 50,000 in 2016 and 2017; – this included international locations, GEMS Nations Academy in Dubai and the University of Hong Kong.
Alexa Café
Attracting girls to iD Tech Camp programs was cited as a challenge in 2002. In 2014, 15% of iD Tech Camps’ 36,000 students were girls. The company test-ran a girls-only camp program, Alexa Café, in the Bay Area in 2014 and expanded it to nine locations in 2015.
Susan Wojcicki (former CEO of YouTube) was an early advocate for Alexa Café. The mission of Alexa Café is to "fight and decrease the gender gap in the tech industry one camp at a time."
In Alexa Café’s second year at the University of Washington in 2016, Lynn (a UW alum) and Howard Behar (retired Starbucks president) sponsored the local program, offering scholarships to 40 girls in the Tacoma and Highline school districts.
In 2017, the Girl Scouts coordinated with iD Tech Camps to bring Alexa Café to Southern Nevada.
Girls are now 25% of iD Tech Camp attendees.
From Wikipedia’s article on ID Tech Camps, shared under CC BY-SA 4.0.4