Kerala State Civil Supplies Corporation Limited

Market intervention

The stated purpose of Supplyco was to regulate the rise in prices of essential commodities in the open market. Under the Government programme of market intervention, pulses and spices are purchased and sold to consumers at subsidised prices fixed by the government. The Government of Kerala aids this operation by giving grants every year. The task has been fulfilled through the network of Maveli Stores, which was named to commemorate the saga of Mahabali, legendary king of Kerala. Now the Maveli Stores has become a prominent name among consumers in the state. Supplyco operates through Maveli Stores and Mobile Maveli Stores, covering almost all panchayaths. Quality products and subsidised pricing are the twin advantages, which Supplyco extend to the consumer. Supplyco has also undertaken distribution of pulses, spices and other branded products of Civil Supplies Corporation at subsidised prices, through a network of 2000 selected ration shops.

Supplyco expanded to supermarkets, petrol bunks, liquefied petroleum gas outlets, and pharmacies.

Supplyco also markets its own branded fast-moving consumer goods, including tea, coffee, milled wheat products, curry powders, iodised salt, bottled drinking water, rice products, coconut oil, spices under the brand name Sabari.

Festival Markets

During festival seasons like Onam, Christmas, and Ramzan, when the price of essential commodities and vegetables are highly volatile, Supplyco organises Festival Markets at important cities and other centres.