The story
Founded by Daniel Lubetzky in 2004.1
Private company
Logo: Kind Healthy Snacks, Public domain, via Wikimedia Commons3
American food company
Kind LLC (doing business as Kind Healthy Snacks), stylized as KIND, is an American snack food company based in New York City. It was founded in 2004 by Daniel Lubetzky. Since 2020, it has been a subsidiary of Mars Inc.2 Its revenue was $5 billion.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
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Kind LLC (doing business as Kind Healthy Snacks), stylized as KIND, is an American snack food company based in New York City. It was founded in 2004 by Daniel Lubetzky. Since 2020, it has been a subsidiary of Mars Inc.2
Founded by Daniel Lubetzky in 2004.1
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Listed on Wikidata.1
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