The bags are often crafted from leather. Bags are often named after celebrities and other notable figures. One of the brand's best selling bags is the Sienna, named for actress Sienna Miller.
Bags range in price from $200 to $700 and are sold through high-end retailers such as Barneys New York, Henri Bendel, and Neiman Marcus.
In 2007, Kooba launched a collection of contemporary fall tops. The brand also sells jackets and outerwear.
Because of the popularity of the Kooba brand and the high prices attached to their products, there is a significant amount of counterfeit merchandise produced and sold, some of which ends up on online retail and auction websites such as eBay.