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Private company

Koutoubia (brand)

Logo: Koutoubia, Public domain, via Wikimedia Commons3

Koutoubia is a Moroccan company operating in the agri-food sector, primarily known for its production of processed meats and charcuterie. The company was founded in 1985 in Mohammédia by Mohamed Belghiti Khennoussi, a Moroccan entrepreneur previously residing in France, then bought by the entrepreneur Tahar Bimezzagh.2 It is headquartered in Mohammedia.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1985Founded1

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Koutoubia is a Moroccan company operating in the agri-food sector, primarily known for its production of processed meats and charcuterie. The company was founded in 1985 in Mohammédia by Mohamed Belghiti Khennoussi, a Moroccan entrepreneur previously residing in France, then bought by the entrepreneur Tahar Bimezzagh.2

Products and brands

  • charcuterie

Listed on Wikidata.1

Operations and market

As of the early 2000s, Koutoubia was producing over 8 million tonnes of processed meat annually and offered a product range of around 60 items, covering an estimated 70% of the Moroccan processed meat market.

Marketing and sponsorship

Koutoubia advertises through Moroccan television channels and sponsored several national football clubs, including Raja CA, Wydad AC, KAC Kénitra, and Hassania Agadir.

In the past, Koutoubia was also a partner of FC Barcelona, with its advertising displayed at the Camp Nou. A video from 2016 shows Koutoubia's advertisement present in the stadium during a goal by Cristiano Ronaldo.

From Wikipedia’s article on Koutoubia (brand), shared under CC BY-SA 4.0.4

Timeline

  1. 1985Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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