The story
Founded by José C. Paz on Oct 18, 1869.1
Following the election of populist leader Juan Perón, La Prensa declined due to competition from new dailies (notably Clarín) and government pressure. This latter development culminated in the paper's April 1951 seizure by the state and its sale to the CGT labor union.
La Prensa was returned to the Gainza Paz family by the succeeding regime in 1956, though its readership never regained its pre-1951 levels. Ultimately, the company sold its landmark Avenida de Mayo headquarters in 1988 to the city, which converted it into the City Cultural Ministry.
From Wikipedia’s article on La Prensa (Buenos Aires), shared under CC BY-SA 4.0.4