LONG on NASDAQ

eLong

Chinese online travel agency

eLong, Inc. (Chinese: 艺龙; pinyin: Yìlóng) is a Chinese mobile and online travel agency, which runs the eponymous eLong.com and eLong.net travel website.³ Wikipedia text CC BY-SA 4.0

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Last updated Oct 21, 2026.

Overview

1999Founded¹

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TickerLONG on NASDAQ¹
Industrytravel agency¹
HeadquartersBeijing¹
Websitewww.elong.com
Incorporated inCayman Islands⁴
Business address10 Jiu Xianqiao Middle Road,, Xingke Plaza Building B 3Th Fl, Chaoyang, Beijing, F4 100016⁴
Filer categoryAccelerated filer⁴

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eLong, Inc. (Chinese: 艺龙; pinyin: Yìlóng) is a Chinese mobile and online travel agency, which runs the eponymous eLong.com and eLong.net travel website.³

What it owns

What eLong reports owning in its annual reports to the SEC: buildings, land and equipment, real estate and locations, investments, intangible assets and inventory, at the end of its latest fiscal year and a year before.

Property and equipment

Item	Latest	A year before	Change
Accumulated depreciation	221.0M CNY⁵ Dec 31, 2015	187.0M CNY⁵ Dec 31, 2014	+18.2%
Property and equipment, net	$15.3M⁵ Dec 31, 2015	$18.1M⁶ Dec 31, 2014	−15.8%

Investments

Item	Latest	A year before	Change
Cash and cash equivalents	$109.8M⁵ Dec 31, 2015	$77.9M⁵ Dec 31, 2014	+40.9%
Marketable securities, current	$37.7M⁵ Dec 31, 2015	$210.6M⁶ Dec 31, 2014	−82.1%

Intangibles and goodwill

Item	Latest	A year before	Change
Goodwill	$28.4M⁵ Dec 31, 2015	$29.2M⁶ Dec 31, 2014	−2.7%
Intangible assets, net (excluding goodwill)	$3.8M⁵ Dec 31, 2015	$13.7M⁶ Dec 31, 2014	−71.9%
Accumulated amortization	40.9M CNY⁵ Dec 31, 2015	19.4M CNY⁵ Dec 31, 2014	+111.2%
Finite-lived intangibles, net	24.9M CNY⁵ Dec 31, 2015	84.7M CNY⁵ Dec 31, 2014	−70.6%

Timeline

1999Founded Founded¹

SEC filer profile

How eLong is registered with the Securities and Exchange Commission, from its EDGAR record and the cover page of its latest annual report.

Name on EDGAReLong, Inc.²
CIK0001290903
Filer statusAccelerated filer²
Incorporated inCayman Islands²
Fiscal year endsDecember 31²
Industry code (SIC)4700 Transportation Services²
Business address10 Jiu Xianqiao Middle Road,, Xingke Plaza Building B 3Th Fl, Chaoyang, Beijing, F4 100016²
Phone8610-58602288-126²
On EDGAR sinceOct 7, 2004²
Filings206 in all: 6-K (94), SC 13D/A (20), SC 13G/A (16), 20-F (12), UPLOAD (10), SC 13G (8), CORRESP (7), SC 13D (6)²
All 24 form types
S-8 (5), S-8 POS (5), F-1/A (4), SC 13E3/A (4), 3 (3), F-6 POS (2), 15-12G (1), 25-NSE (1), 4 (1), 424B4 (1), 6-K/A (1), 8-A12G (1), 8-A12G/A (1), F-1 (1), F-6 (1), SC 13E3 (1)
Latest filingsAnnual report (20-F) Apr 28, 2016

Sources

The numbers on this page point here. Each one links to the record it came from.