Private company
Logo: http://www.cafilm.org/press/CFI_Members/2012MVFF35-FilmSchedule_LR_NP.pdf , page 5, Non-free logo, via Wikipedia3
Brand of nutrition bars
LUNA Bars is a brand of nutrition bars created by Clif Bar & Company in 1999. The initial product introduced was one of the first energy bars primarily targeted at women. Over time, the brand has expanded to encompass a range of drinks, protein bars, and the philanthropic initiative known as LUNAFEST, a women's film festival.2 It is headquartered in Emeryville.1 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
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LUNA Bars is a brand of nutrition bars created by Clif Bar & Company in 1999. The initial product introduced was one of the first energy bars primarily targeted at women. Over time, the brand has expanded to encompass a range of drinks, protein bars, and the philanthropic initiative known as LUNAFEST, a women's film festival.2
History
LUNA Bars were developed in 1999 by a female employee of Clif Bar & Company. These bars were designed to contain under 200 calories, with a focus on appealing to a female audience.
On June 20, 2022, Mondelēz International, Inc. announced an agreement to acquire Clif Bar & Company for $2.9 billion.
From Wikipedia’s article on LUNA Bar, shared under CC BY-SA 4.0.2
Listed on Wikidata.1
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