The story
MacMillan and Bloedel Limited, 1951–1959
In 1951 Bloedel, Stewart and Welch merged with H.R. MacMillan to form MacMillan Bloedel Limited. The two companies had timber holdings side-by-side and there was a natural synergy from this merger. Bloedel, Stewart and Welch held many timber resources and MacMillan was the first truly integrated forestry company in British Columbia. The merger in 1951 created a company that would be able to compete on the global scene.
MacMillan, Bloedel and Powell River Limited, 1959–1966
On 31 December 1959, MacMillan and Bloedel completed its merger with the Powell River Company. The merger was carried out via a stock swap, whereby MacMillan and Bloedel shares were exchanged for shares in Powell River. On 4 January 1960, the name of the Powell River Company Limited was changed to MacMillan, Bloedel and Powell River Limited.
Beginning in the 1960s, MacMillan Bloedel expanded across North America as well as to Europe and the United Kingdom. At its peak, acquisitions and construction activities gave MacMillan Bloedel worldwide assets of more than C$4 billion.
MacMillan Bloedel Limited, 1966–1999
At the company's annual meeting in 1966, shareholders voted to shorten its name to MacMillan Bloedel Limited. Along with the name change, in 1967 the company commissioned a new logo designed by Lester Beall (1903–1969).
The Brutalist MacMillan Bloedel Building located at Thurlow and Georgia Street in downtown Vancouver was a highlight of the early architectural career of Arthur Erickson, who advocated the use of concrete as "the new marble" and employed it in the building's stark design, which is often compared locally to a concrete waffle. The building, completed in 1969, won the Massey Medal in 1970.
In 1993, the MacMillan Bloedel company composed an agenda of expanding its logging into new areas and refused to abandon its plans to clearcut a significant portion of the temperate rain forest around Clayoquot Sound on the west coast of Vancouver Island, in spite of opposition from several organizations. Environmentalists, together with private land owners and indigenous groups, launched the Clayoquot protests after discovering that MacMillan Bloedel was logging in one of the most pristine areas around Clayoquot Sound — a clear violation of the recommendations made by top government-chosen scientists. This logging, however, was approved by the Ministry of Forests and was within the Tree Farm License (TFL) granted for that area to MacMillan Bloedel by the provincial government. The Science Panel for Sustainable Forest Practices in Clayoquot Sound was formed after 850 people were arrested for blockading MacMillan Bloedel's logging in Clayoquot in the summer of 1993. The Science Panel made stringent recommendations which MacMillan Bloedel promised to abide by, a commitment MacMillan Bloedel used to assure their international newsprint and phone directory paper customers that they should keep buying from the Canadian logging giant. MacMillan Bloedel made a commitment to phase out clearcutting and embrace the variable retention method of harvesting timber, but was occasionally accused of falling short of the commitment.
From Wikipedia’s article on MacMillan Bloedel, shared under CC BY-SA 4.0.3