The story
Founded by Beatrice Alexander.1
Private company
American Toy Company
Madame Alexander Doll Company is an American manufacturer of collectible dolls, founded in 1923 by Beatrice Alexander in New York City. Madame Alexander created the first doll based on a licensed character – Scarlett O'Hara from the book and movie Gone with the Wind.2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
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Madame Alexander Doll Company is an American manufacturer of collectible dolls, founded in 1923 by Beatrice Alexander in New York City. Madame Alexander created the first doll based on a licensed character – Scarlett O'Hara from the book and movie Gone with the Wind.2
Founded by Beatrice Alexander.1
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Listed on Wikidata.1
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