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Private company

Mercator

Logo: https://www.brandsoftheworld.com/logo/mercator-1, Non-free logo, via Wikipedia4

Retail company in Slovenia

Poslovni sistem Mercator, d.o.o. is a Slovenian business conglomerate. One of the largest companies in Slovenia by annual revenue, it is the parent company of the Mercator Group of supermarket chains.2 It is headquartered in Ljubljana.1 It employed 8,576 people in 2018.1 It is part of Agrokor.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1949Founded1
  • Industryretail1
  • HeadquartersLjubljana1
  • Websitewww.mercator.si
  • Legal formSlov. Limited liability company1
  • LEI549300X47J0FW574JN343
  • StatusActive3
  • LEI statusLapsed (not renewed)3
  • Registered addressDunajska cesta 107, 1000 Ljubljana, Slovenia3
  • Registered withAgency of the Republic of Slovenia for Public Legal Records and Related Services (AJPES), 53002310003

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Poslovni sistem Mercator, d.o.o. (pronounced [mɛɾˈkaːtɔɾ]; Latin for 'merchant') is a Slovenian business conglomerate. One of the largest companies in Slovenia by annual revenue, it is the parent company of the Mercator Group of supermarket chains. It is wholly owned by the Croatian joint-stock company Fortenova Group.2

Corporate structure

Mercator is part of a group headed by FORTENOVA GRUPA dioničko društvo za upravljanje. 7 entities, 3 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

  • FORTENOVA GRUPA dioničko društvo za upravljanje Zagreb, Croatia
    • Mercator 99% · Ljubljana, Slovenia
      • Mercator Serbia Subsidiary · Novi Sad
      • AGRANA Fruit Emba, proizvodnja hrane, d.o.o. Subsidiary · 100% · Logatec, Slovenia
    • KOMPAS Turistično podjetje d.d. Subsidiary · 100% · Ljubljana, Slovenia
    • AGROLAGUNA dionicko drustvo za poljoprivrednu proizvodnju, preradu i promet Subsidiary · Poreč, Croatia
    • Kor - Broker drustvo s ogranicenom odgovornoscu za brokerske poslove u osiguranju i reosiguranju Subsidiary · Sesvete, Croatia

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.

What it owns

What Mercator reports owning in its annual reports to the SEC: buildings, land and equipment, real estate and locations, investments, intangible assets and inventory, at the end of its latest fiscal year and a year before.

Stakes and holdings (Wikidata)

Things Wikidata records the company as owning, with the share when stated.1

Products and brands

Slovenia

Poslovni sistem Mercator, d.o.o., is the largest retail company in Slovenia with 1,014 retail units, 466 of which are located in Slovenia, 341 in Serbia, 128 in Montenegro, and 79 in Bosnia and Herzegovina. It also boasts 163 franchise stores in Slovenia (as of 31 December 2021).

The company's core business is the sale of consumer goods, with a separate business area for homeware (M Tehnika, 41 stores) and wholesale (13 Cash&Carry centres).

Mercator's two independent production companies Mercator – Emba, d.o.o., and Mercator IP, d.o.o. are also active on the Slovenian market. Moreover, Mercator also owns the company M – Energija, d.o.o., which runs the Maxen self-service gas stations.

Mercator was the first retailer of everyday products in Slovenia with its own e-commerce website, the first retailer to set up self-service checkouts, the first retailer to enable shopping with the M Sken and M Sken MOBILE apps, and the first retailer to develop the Moj M mobile platform with the M Pay mobile wallet.

Read the full text

Mercator is integrating innovative solutions with its services and offers, changing and upgrading them, adapting them to the needs of customers, and replacing some of them with new ones. This way, it seeks to improve both the shopping experience and its own performance, meet customers demands and perceived value, thus developing stores that are tailored to the customer's needs.

Mercator has operated its online store for over twenty years. It is a key part of the company's digital strategy, aimed at providing a consistent shopping experience across all platforms. The company continues to update its services to better match the habits of online shoppers.

Mercator is investing heavily in the digitisation of its business processes and in digital communication, which it considers to be one of its strategic segments. Thus, in 2021, Mercator introduced a new digital communication channel and an innovative ecosystem that provides users with a holistic experience both inside and outside the digital environment, and goes beyond the limits of traditional communication. Mercator was the first retailer to launch its own media, the content video platform www.msoseska.tv. It is aimed at a broad spectrum of users, regardless of their age and lifestyle, who want to view short and useful content – not only for entertainment, but also whenever they need advice, want to save time, or want to make their work easier. Certain pieces of content on M Soseska (M Neighbourhood) also reflect Mercator's involvement in the Slovenian culture and sports, which Mercator has been supporting for many years.

From Wikipedia’s article on Mercator (retail), shared under CC BY-SA 4.0.5

Subsidiaries and ownership

Parent company

Owners

Also owns

Parent company (GLEIF)

From Wikidata.1 Ownership links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); each one cites its LEI record.

Employees over time

  • 20188,5761

Revenue over time

As stated on Wikidata, in the currency reported.

Revenue

  • 20181.2B EUR1

Net income

  • 2018-10.9M EUR1

Timeline

  1. Jul 4, 2022Parent Directly consolidated by FORTENOVA GRUPA dioničko društvo za upravljanje3
  2. 1949Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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