Private company

Mivar

Logo: mivar.it4

Italian consumer electronics and furniture factory

Mivar (Milano Vichi Arredi Razionali, formerly standing for Milano Vichi Apparecchi Radio, and previously trading as Radio VAR), was an Italian manufacturer of consumer electronics and furniture. The brand has since been relaunched by the owner's heirs (see below).2 It was founded by Carlo Vichi.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

Oct 1, 1945Founded1
  • Industryconsumer electronics industry, furniture industry1
  • HeadquartersAbbiategrasso1
  • Founded inMilan1
  • Websitewww.mivar.it
  • Legal formprivately held company1
  • LEI815600885F5F508233433
  • StatusActive3
  • LEI statusIssued and current3
  • Registered addressVIA BERGOGNONE, 65, 20144 Milano, Italy3
  • Registered withInfocamere, 128573801533
Mivar 32LED1 100 Hz
Photo: Enzo1, CC BY-SA 3.0, via Wikimedia Commons6

Mivar (Milano Vichi Arredi Razionali, formerly standing for Milano Vichi Apparecchi Radio, and previously trading as Radio VAR), was an Italian manufacturer of consumer electronics and furniture. The brand has since been relaunched by the owner's heirs (see below).2

The story

Founded by Carlo Vichi on Oct 1, 1945, in Milan.1

Leadership

Who has led Mivar, and when. Pick a name to see everywhere that person has worked.

Products and brands

  • radio receiver
  • television set

Listed on Wikidata.1

Location

It was founded by then-22-year-old entrepreneur Carlo Vichi in 1945 in Milan, moving multiple times over the years, but since circa 1968 the company headquarters is in Viale Dante 20, Abbiategrasso (45.39261°N 8.92518°E / 45.39261; 8.92518 – 20 kilometres (12 mi) from Milan).

In the 1990s a larger and architecturally ambitious factory was built nearby (45.39809°N 8.92946°E / 45.39809; 8.92946), however following its completion in 2000 it never was put into service due to downsizing business, primarily attributed by Vichi to increasing Turkish and Asian competition.

In mid-2025, a firecracker thrown into the premises ignited a blaze that destroyed a large part of the original company's archives.

Products

The company started as a distributor of parts and contract designer for other radio companies; only in 1956 industrial tube radio production started; production later expanded to models with a built-in record player, as well as to CRT televisions for which the brand is still best known.

Read the full text

Between the 80s and 2000s Mivar TVs were a significant success in the Italian retail and commercial (TV studios, schools, hospitals, hotels, and prisons) markets; despite having few convenience or novelty features and sometimes dated designs they were competitively priced, durable, and easily serviced (thanks to included schematics and PCB annotations in Italian language, widely available and affordable spare parts, as well as lists of common faults and their causes for some models).

Another iconic Mivar feature is the design of their older remote controls, such as the TC and X series, with thin buttons made of hard plastic.

By the mid-2000s Mivar had modernized their range by adopting fully electronic service adjustments and offering in their range models with flat-screen tubes, 100 Hz scan-doubling, DVB-T IDTVs, front RCA inputs; as well as having a wider range of stereo sound models.

Their reputation for reliability was however partially marred by higher failure rates on certain models, such as the 14/16/20P1 employing the DS19 flyback transformer prone to internal arcing, EEPROM corruption due to bugs in the ST92195B5B1/MOH microcontroller, or non-user-upgradeable early DVB-T modules incapable of handling over 255 channels (a limit which was easily exceeded in some regions at the peak of digital TV).

As a conservative company not focused on the leading edge of the market, Mivar initially ignored then-expensive LCD technology and was unprepared to react to their popularity. Yet, before LCDs outsold CRTs, Mivar introduced between 2004 and 2010 a range of LCD-CCFL TVs, and in 2011 a range of LED-backlit TVs, culminating in an Android smart TV. Their design was still simple and rational, with front-facing speakers for better sound, and despite market-mandated increasing reliance on non-European component and LCD suppliers (some of whom vertically integrated competitors of Mivar), case manufacturing and assembly was still carried out in Abbiategrasso.

CRT TV production ended in June 2008.

With the bankruptcy of the Friulan domestic competitor Formenti (Sèleco, Stern, Imperial, Brionvega, Phonola,...) in 2004, of SEI (Sinudyne) in 2006, and of foreign-assembling Q.Bell in November 2013, Mivar was the last Italian factory and for one month the last active Italian brand of televisions: by the end of the year, manufacturing was terminated, with the last unit being signed by the six remaining assembly line workers, and the television division remaining in business to offer after-sale service until 2020, having originally planned to continue doing so until 2023.

The then extremely downsized company nominally became a manufacturer of rational furniture, offering table and chair combinations for commercial use, with their design loosely based on those designed in-house for the comfort of assembly line workers; it is however doubtful whether said products actually made it to the market.

In 2017, Vichi daringly published an open letter to Samsung and other former rivals, declaring his willingness to grant free leasing of the new plant (except ordinary management expenses) to anyone who wants to produce TVs, high tech products, household appliances or electronic equipment.

From Wikipedia’s article on Mivar, shared under CC BY-SA 4.0.5

Timeline

  1. 2019Renamed Name changed to Mivar S.r.l.1
  2. 2010Renamed Name changed to Mivar di Carlo Vichi e C. S.a.s.1
  3. 2000Renamed Name changed to Mivar di Carlo Vichi S.a.p.A.1
  4. 1984Renamed Name changed to Mivar di Vichi Carlo S.a.p.A.1
  5. 1956Renamed Name changed to Radio VAR di Vichi Carlo e C. S.a.s.1
  6. 1954Renamed Name changed to Radio VAR di Vichi e Cesari S.d.f.1
  7. Oct 1, 1945Founded Founded in Milan1

Sources

The numbers on this page point here. Each one links to the record it came from.

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    Company websiteMivar logo
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