Private company

New Imperial Motors

Logo: TR001, CC BY 3.0, via Wikimedia Commons3

Former British motorcycle manufacturer

New Imperial was a British motorcycle manufacturer founded by Norman Downes in Birmingham, between 1887 and 1901, and became New Imperial Motors Ltd in 1912, when serious production commenced. New Imperial made innovative motorcycles that employed unit construction and sprung heel frames long before they became commonplace, and were moderately successful in competition. The 1920s were a financially successful decade, enabling the innovations of the 1930s that fought decline.2 It ceased to exist in 1939.1 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1887Founded1
  • Industryautomotive industry1
  • HeadquartersBirmingham1
  • Legal formpublic limited company1

New Imperial was a British motorcycle manufacturer founded by Norman Downes in Birmingham, between 1887 and 1901, and became New Imperial Motors Ltd in 1912, when serious production commenced. New Imperial made innovative motorcycles that employed unit construction and sprung heel frames long before they became commonplace, and were moderately successful in competition. The 1920s were a financially successful decade, enabling the innovations of the 1930s that fought decline.2

Products and brands

  • motorcycle

Listed on Wikidata.1

Timeline

  1. 1939Dissolved Dissolved1
  2. 1887Founded Founded1

Sources

The numbers on this page point here. Each one links to the record it came from.

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