The story
The airline Noble Air was founded in 1989 by a joint British/Turkish company and in the beginning concentrated on charter flights from London to Turkey. The aircraft of choice was the Boeing 727-200, of which about six were operated. In 1990, it was awarded scheduled flights between London and Istanbul and also some scheduled internal routes in Turkey. Increased competition in the tourist market led to financial losses, and operations were suspended at the end of 1991.
From Wikipedia’s article on Noble Air, shared under CC BY-SA 4.0.3