Private company

Non-Standard Finance plc

Consumer finance company

Non-Standard Finance plc (NSF) was a UK-based consumer finance company that provided home credit under the brand Loans at Home and branch-based unsecured consumer loans under the brand Everyday Loans. Loans at Home was the UK's third-largest provider of home credit (home-collected personal loans), and Everyday Loans was the largest non-bank branch-based provider of unsecured consumer loans in the UK.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

  • Industryfinancial services1
  • HeadquartersLondon1
  • Legal formpublic limited company1

Non-Standard Finance plc (NSF) was a UK-based consumer finance company that provided home credit under the brand Loans at Home and branch-based unsecured consumer loans under the brand Everyday Loans. Loans at Home was the UK's third-largest provider of home credit (home-collected personal loans), and Everyday Loans was the largest non-bank branch-based provider of unsecured consumer loans in the UK. In February 2019, NSF launched a hostile takeover bid for Provident Financial valued at approximately £1.3 billion, which lapsed in June 2019 after failing to secure regulatory approval.2

Sources

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