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Private company

Pond5

American stock photo agency

Pond5 is a New York–based online marketplace for royalty-free media. The company licenses stock footage, stock music, stock photography, sound effects, Adobe After Effects templates, and 3D models. Pond5 claims to have the world's largest collection of stock footage, and that they host more than 44 million clips as of January 2025.3 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

2006Founded1
  • HeadquartersNew York City1
  • Websitewww.pond5.com
  • Legal formsubsidiary company1
  • Incorporated inDE4
  • Business address21 Luquer Street, Brooklyn, Ny 112514

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Pond5 is a New York–based online marketplace for royalty-free media. The company licenses stock footage, stock music, stock photography, sound effects, Adobe After Effects templates, and 3D models. Pond5 claims to have the world's largest collection of stock footage, and that they host more than 44 million clips as of January 2025.3

The story

Pond5 was founded in 2006 as a way for video producers to license content to third parties. It subsequently expanded into other media types, including photos, music, sound effects, 3D models, and Adobe After Effects templates. Pond5 does not own the content on its site, but instead aggregates and sells content created and owned by its contributors. These contributors determine the selling price, and earn 50% of revenue.

In July 2014, venture capital firms Accel Partners and Stripes Group invested $61 million in series A financing into Pond5. In May 2022 Pond5 was acquired by Shutterstock for $210 million USD.

From Wikipedia’s article on Pond5, shared under CC BY-SA 4.0.5

Products and brands

In January 2014, Pond5 partnered with Adobe to create a plugin for Adobe Premiere Pro integrating the Pond5 video collection with the editing suite.

In early 2015, the company launched the Public Domain Project, a free online repository of nearly 100,000 digitalized media assets.

The original business model focused on licensing individual video clip sales. However, in February 2016, the company unveiled a subscription product.

In late December 2016, the company rolled out extended licenses aimed at attracting large enterprise customers.

Read the full text

In December 2018, the company announced a partnership with the Tribeca Film Institute, launching a program to provide grants of up to $7500 as well as mentorship, content and education to independent filmmakers.

In June 2019, the company launched partnerships with Reuters, Cover Video, and Newsflare to create the world's largest collection of royalty-free editorial video.

From Wikipedia’s article on Pond5, shared under CC BY-SA 4.0.5

Timeline

  1. 2006Founded Founded1

SEC filer profile

How Pond5 is registered with the Securities and Exchange Commission, from its EDGAR record and the cover page of its latest annual report.

  • Name on EDGARPOND5 INC2
  • CIK0001423602
  • Incorporated inDelaware2
  • Business address21 Luquer Street, Brooklyn, NY 112512
  • Phone646-725-88882
  • On EDGAR sinceJan 9, 20082
  • Filings1 in all: REGDEX (1)2

Sources

The numbers on this page point here. Each one links to the record it came from.

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