Private company

Post Consumer Brands

Logo: Unknown author Unknown author, Public domain, via Wikimedia Commons3

American consumer foods brand

Post Consumer Brands, LLC (previously Post Cereals and Postum Cereals), also known as Post, is an American consumer packaged goods food manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfolio of cereal brands that include Bran Flakes, Honey Bunches of Oats, Golden Crisp, Grape-Nuts, Honeycomb, Pebbles, and Waffle Crisp, among others.2 Wikipedia text CC BY-SA 4.0

Last updated Oct 21, 2026.

Overview

1895Founded1

Post Consumer Brands, LLC (previously Post Cereals and Postum Cereals), also known as Post, is an American consumer packaged goods food manufacturer headquartered in Lakeville, Minnesota. The company, founded in 1895 by C. W. Post, owns a large portfolio of cereal brands that include Bran Flakes, Honey Bunches of Oats, Golden Crisp, Grape-Nuts, Honeycomb, Pebbles, and Waffle Crisp, among others.2

Corporate structure

Post Consumer Brands is part of a group headed by Post Holdings. 72 entities, 8 countries on record. Switch between the flow chart and the network, and select any entity to see its details.

  • Post Holdings Saint Louis, Missouri, United States
    • Post Consumer Brands St. Louis
    • 8th Avenue Food & Provisions, Inc. Subsidiary · Missouri, United States
    • Agricore United Holdings Inc. Subsidiary · Delaware, United States
    • Alpen Food Company South Africa (Pty) Limited Subsidiary · South Africa
    • American Blanching Company, LLC Subsidiary · Georgia, United States
    • Animated Brands Holding, LLC Subsidiary · Delaware, United States
    • Animated Brands, LLC Subsidiary · Delaware, United States
    • Attune Foods, LLC Subsidiary · Delaware, United States
    • BE Partner LLC Subsidiary · Ohio, United States
    • BEF Foods, Inc. Subsidiary · Ohio, United States
    • BEF Management, Inc. Subsidiary · Ohio, United States
    • BEF Restaurant Services LLC Subsidiary · Ohio, United States
    • Bob Evans Core, LLC Subsidiary · Delaware, United States
    • Bob Evans Express, LLC Subsidiary · Ohio, United States
    • Bob Evans Farms, Inc. Subsidiary · Delaware, United States
    • Bob Evans Holding, Inc. Subsidiary · Ohio, United States
    • Bob Evans Transportation Company, LLC Subsidiary · Ohio, United States
    • Bright Future Foods, LLC Subsidiary · Delaware, United States
    • Casa Trucking, Inc. Subsidiary · Minnesota, United States
    • Comet Processing, Inc. Subsidiary · Delaware, United States
    • Crystal Farms Dairy Company Subsidiary · Minnesota, United States
    • Dakota Growers Pasta Company, Inc. Subsidiary · North Dakota, United States
    • Deeside Cereals I DB Pension Ltd Subsidiary · United Kingdom
    • Deeside Cereals I Ltd Subsidiary · United Kingdom
    • Depot 1881, LLC Subsidiary · Minnesota, United States
    • and 45 more

Built from parent and subsidiary links from GLEIF, the Global Legal Entity Identifier Foundation (CC0); subsidiaries listed in Exhibit 21 of annual reports filed with the SEC; subsidiaries, stakes and holdings from Wikidata (CC0). Each entity in the chart links to its source.

The story

Founded by C. W. Post in 1895, in Battle Creek.1

Leadership

Who has led Post Consumer Brands, and when. Pick a name to see everywhere that person has worked.

Products and brands

  • breakfast cereal

Listed on Wikidata.1

Timeline

  1. 1895Founded Founded in Battle Creek1

Funding

Where the company's money came from, by calendar year: private offerings filed with the SEC, federal grants, loans, contracts and other assistance from USAspending.gov, and PPP loans from the SBA. Each bar links to the records below.

Money received by year$175.5M 2010–2026
Figures by year
YearFederal contractsTotal
2026$8.1M$8.1M
2025$10.3M$10.3M
2024$13.3M$13.3M
2023$23.8M$23.8M
2022$22.5M$22.5M
2021$7.2M$7.2M
2020$3.0M$3.0M
2019$14.2M$14.2M
2018$15.7M$15.7M
2017$12.7M$12.7M
2016$10.7M$10.7M
2015$11.4M$11.4M
2014$17.4M$17.4M
2013$3.8M$3.8M
2012$914.5K$914.5K
2010$475.2K$475.2K

Federal awards

Obligated amounts from USAspending.gov4, by calendar year, 2010–2026, for 2 registered units, including subsidiaries under the same parent. Obligations are what agencies committed, not always what was paid out. Contracts pay for goods and services; grants, loans and direct payments are assistance. Loans are charted at the face value of the loans listed here. An award’s amount below is its lifetime total, and some began before the years charted.

Largest contracts

  1. Nov 18, 2022$6.4M from Agricultural Marketing Service: Commodities for usg food donations: 2000008897/4100026517/cereal corn squares 1344 pkg-14/12 oz,cereal rice 1080 pkg-14/12 oz,cereal oat cir5 To POST CONSUMER BRANDS, LLC Award 123J1423C0227
  2. Apr 20, 2022$5.1M from Agricultural Marketing Service: Commodities for usg food donations: 2000008451/4100025283/cereal rice 1080 pkg-14/12 oz,cereal corn rice bisc 1440 pkg#14/12 oz,cereal oat c6 To POST CONSUMER BRANDS, LLC Award 123J1422C1246
  3. Aug 22, 2022$5.0M from Agricultural Marketing Service: Commodities for usg food donations: 2000008715/4100026140/cereal rice 1080 pkg-14/12 oz,cereal oat circles 1440 pkg#12/14 oz,cereal oat circ7 To POST CONSUMER BRANDS, LLC Award 123J1422C2137
  4. Jul 31, 2019$4.0M from Agricultural Marketing Service: 2000006282/4100017987/cereal oat circles 1344 pkg-12/14 oz,cereal wt shredded 2160 pkg-10/16.4 oz,cereal corn flks 1080 pkg-12/18 oz8 To POST CONSUMER BRANDS, LLC Award 123J1419C2339
  5. Jan 9, 2026$3.7M from Agricultural Marketing Service: Food commodities.9 To POST CONSUMER BRANDS, LLC Award 123J1426F0487