The story
Founded by Selena Gomez in 2020.1
Private company
Rare Beauty
Logo: Rare Beauty LLC, Selena Gómez, Public domain, via Wikimedia Commons3
American cosmetics company
Rare Beauty is an American cosmetics company founded by singer and actress Selena Gomez. Launched on September 3, 2020, the brand takes its name from Gomez's third studio album, Rare (2020).2 Wikipedia text CC BY-SA 4.0
Last updated Oct 21, 2026.
Overview
2020Founded1
- Industrycosmetics industry1
- HeadquartersEl Segundo1
- Websitewww.rarebeauty.com
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Rare Beauty is an American cosmetics company founded by singer and actress Selena Gomez. Launched on September 3, 2020, the brand takes its name from Gomez's third studio album, Rare (2020).2
Leadership
Who has led Rare Beauty, and when. Pick a name to see everywhere that person has worked.
- FounderSelena Gomez1
Subsidiaries and ownership
Owners
From Wikidata.1
Timeline
- 2020Founded Founded1
Links
- Websitewww.rarebeauty.com1
- Instagramwww.instagram.com/rarebeauty1
- WikipediaRare Beauty
- WikidataQ116030556
Sources
The numbers on this page point here. Each one links to the record it came from.
- 1WikidataRare Beauty on Wikidata
- 2WikipediaRare Beauty on Wikipedia
- 3Wikimedia CommonsRare Beauty logo by Rare Beauty LLC, Selena Gómez, Public domain