The story
Reliance Film Company was founded in 1910 by Adam Kessel Jr. and Charles O. Baumann in Coney Island in Brooklyn, New York City. It was a subsidiary of the New York Motion Picture Company. They were also the founders of the Bison Film Company on the West Coast.
In 1911, Baumann stepped down from leadership at the company in order to focus more time at the Bison Film Company; control and management was succeeded by J. V. Ritchey and J. C. Graham. From 1910 until 1912, Kessel and Baumann were joined at the company by Phillips Smalley and Lois Weber, both were actors and filmmakers.
The studio took over the offices of the Sanford White studio in Manhattan. It also operated a 10,000 sq ft factory on Coney Island. It published The Film, a weekly. Actor Max Davidson portrayed the character 'Izzy' in a series of Reliance films shorts in 1914.
From Wikipedia’s article on Reliance Film Company, shared under CC BY-SA 4.0.3